E. Lane Collective - E. Lane Collective
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Who we are

A sister-owned, boutique marketing agency specialising in small to medium-sized brands within the travel and lifestyle industries.  


Between us, we have extensive experience in brand marketing, social media management, content creation and communications.  


Passionate about growing brands in a more genuine, sustainable way, we are here to help you implement effective marketing strategies that will see you achieve outstanding results by generating revenue, enhancing brand awareness and increasing your customer engagement. 


The E. Lane girls work with clients on marketing strategies, content creation, content distribution – via social media, website and email marketing – social media advertising, event launches and influencer collaborations. 


Each and every business is truly unique. Given there is no such thing as a ‘one size fits all’ package when it comes to digital marketing, a customised approach is absolutely necessary to ensure success in this space. We also recognise that every business has differing budgets and the idea of outsourcing your marketing efforts may be a little daunting – but it doesn’t need to be! No matter your marketing requirements, we have you covered. From one-on-one consultation sessions to monthly packages (one-off or ongoing retainers), here we outline just some examples of how we can help grow your business. 

Our Services


Whether you’re in need of a branding revamp or have a great idea for your business (but unsure where to start) – we’ve got this! 

One-off Digital Marketing Strategy from $1,000 + GST 

  • One-on-one consultation and workshop to understand your business goals, needs and objectives 
  • An audit of the brand’s current social media activity and profile 
  • Goals and objectives for the brand’s online presence 
  • Market and direct competitor analysis 
  • Defining your target audience and demographic profiling 
  • Recommendations for content creation and social media channels 


If you don’t have the time or resources available to effectively – and efficiency – manage your social media channels – we can do it for you! 

Monthly Account Management from $600 + GST 

  • One-on-one consultation to understand your business goals, needs and objectives 
  • Preparing posts including imagery, copy and relevant hashtags 
  • In-depth demographic targeting and audience building 
  • Creating and preparing advertising content 
  • Budget setting, monitoring and regularly optimise accordingly 
  • Split testing and retargeting  
  • Monthly report outlining results, reach and performance 


Every business is truly unique and there is no such thing as a ‘one size fits all’ package when it comes to digital marketing – we can help! 

One-off or ongoing monthly packages available 

  • Creative copywriting for your website, eDMs, marketing collateral or social media channels
  • Media relations and traditional PR – media releases, targeted pitches and media liaison
  • Social Media campaigns, promotions and competitions
  • Strategic blog posts
  • Email newsletters
  • Product, venue or event launches
  • Training and one-on-one consultations
  • So much more!

Who we work with

Our clients range from individuals  through to businesses, both here in Brisbane and all over the world, from Byron Bay and Sydney to Bali and Dubai.